1. Who we are
AssetPrime Solutions provides information about AssetPrime asset management software through this website. In this policy, “we”, “us” and “our” refer to AssetPrime Solutions, Kozhikode, Kerala, India.
2. Information we collect
We may collect information you choose to provide through our contact, demo and pricing forms, including your name, work email, phone number, organization, job role, requirements and message. We also receive ordinary technical request information needed to operate and secure the website, such as IP address, browser type, device information, timestamps and requested pages.
Google Analytics uses Consent Mode. When analytics storage is denied, limited cookieless measurements may still be sent for basic measurement and modeling without reading or writing first-party analytics cookies. When you accept analytics cookies, Google Analytics may additionally use a client identifier to measure users and sessions more completely. Microsoft Clarity loads only after acceptance and may collect interaction data used for behavioral metrics, heatmaps and masked session replays. We configure form content to be masked in Clarity recordings.
3. How we use information
- Respond to enquiries, demo requests and pricing questions.
- Provide requested information and follow up about AssetPrime.
- Operate, secure, troubleshoot and improve the website.
- Measure website performance and understand content usage when analytics consent is given.
- Meet legal obligations and protect our rights, users and services.
4. Legal grounds and your choices
Depending on where you are located, we process information based on your consent, steps requested before entering a contract, our legitimate interests in operating and improving the website, or legal obligations. You can reject optional analytics cookies and change your choice at any time through “Cookie Settings” in the footer. Limited cookieless measurement may continue as described in our Cookie Policy.
5. Service providers and international processing
We use service providers to host the website, deliver form enquiries and provide analytics. These currently include Vercel, Resend, Google Analytics and Microsoft Clarity. They may process information in countries other than your own under their applicable terms and safeguards. We do not state that we sell personal information.
Learn more in the Google Privacy Policy and Microsoft Privacy Statement.
6. Retention
We retain enquiry information only as long as reasonably needed to respond, maintain business records, establish or defend legal claims, and meet applicable obligations. Analytics providers retain data according to the settings and terms applied to their services. Retention periods may vary by record type and business need.
7. Security
We use reasonable technical and organizational measures intended to protect information. No internet transmission or storage system is completely secure, so we cannot guarantee absolute security.
8. Your rights
Subject to applicable law, you may have rights to request access, correction, deletion, restriction, objection, withdrawal of consent or a copy of certain personal information. To make a request, email hello@assetprime.org. We may need to verify your identity before acting on a request.
9. Children
This business website is not directed to children, and we do not knowingly seek personal information from children through it.
10. Changes
We may update this policy when our website, services or legal obligations change. The “Last updated” date identifies the current version.